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BodyRock Sport by Kelly Dooley NYFW S/S 2011

Yesterday marked the fashion presentation at Chelsea Piers for the new collection of BodyRock Sport by Kelly Dooley. 25 models styled in the hottest Supertrash leather leggings, stilettos and luxe BodyRock Sport sports bra. Our style cycle class was held overlooking the Hudson River in the all new Cycle Studio and the class was held by famed triathlete, Andrew Kalley. We had Alicia Keyes' make-up artist and my darling friend, Ashunta Sheriff keying the looks and I styled the wardrobe on the girls who all incredibly chic while cycling away. The designer Kelly Dooley rocked The Trenta, the world's most expensive sports bra witha pair of Supertrash sequence leggings and a Supertrash cropped leather jacket. Major! We had a blast and everyone was in great spirits. Plus, NBC came through and shot a fun piece that ran on Taxi TV. Keep your eyes peeled on that if you're in a NYC cab... And, if you're looking to buy your own BRS, the facebook fan page has an easy to purchase store wit FREE SHIPPING to FB fans. Get going!! This is a brand you don't want to miss.

NYFW 2011 Trend Watch #1

This Thursday, September 9 is the kick-off to New York Fashion Week. All of the fashion world will have it's eye on what trends are headed down the runway and into your closet. I'll be on the scene at the shows and even producing one of my own for BodyRock Sport by Kelly Dooley at Chelsea Piers in the all new cycle room in a simulated style cycle class led by celebrity triathlete Andrew Kalley overlooking the Hudson River. I pledge to deliver as many as "real girl / guy" trends I find. First up! Direct from the rehearsals at Lincoln Center, word from Vogue.com and as worn by Ms. Anna Wintour herself, is that super round, John Lennon like glasses are what's hot for glassware this Fall. Stay tuned, Fashion friends! xoJZ